by Ron Shulkin | Jan 7, 2023 | PITCHING, Product Launch
Put On A Show There’s more to this than telling your story. You don’t want what you’re wearing, where you’re standing, or what’s going on behind you to distract your audience from hearing your message. Get ready to appear before your audience as someone who can make...
by Ron Shulkin | Mar 21, 2019 | Product Launch
There are reliable guides that ensure you’re doing everything you can to succeed when you attempt to introduce your offering to a target market. Does it pass muster when you ask if your offering takes the target industry’s trends in consideration. Does it...
by Ron Shulkin | Mar 18, 2019 | Product Launch
What’s In A Name? When you launch your new product or service, you want to ensure you’re selecting the best possible product name. Naming the product is one of many steps in a product launch plan. Doing it well is a required exercise to launch a product successfully....
