Schedule a Call!

A Brainstorming Session with Ron Shulkin

Troubleshoot & Tweak Your Outreach

On the fence?  Take a look at these… (full screen for best experience)

I Love These 30-Minute Sessions
READY FOR YOUR LIGHTENING ROUND?
  • We’re all good at something. I like to talk to strangers.
  • As a Fractional Marketing & Sales resource, and fueled by intellectual curiosity, I’m pretty good at quickly learning new concepts.
  • With just 30 minutes, and a passion for problem solving, I feel a responsibility to deliver something useful.
  • These calls are collaborative efforts. Get ready to contribute.
Let’s Put Our Heads Together!

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The Horse’s Mouth

Read these client testimonials…

Practical Advice

Ron’s presentation was not only in-depth but also very practical and implemented right away. Without any fluff, he was able to inspire to dig deeper and follow steps to get to what you are looking for!

-Abhilasha Konduru· Marketing Strategist in EV industry

Turn Products Into Solutions

It’s important to understand each client’s business and find the right solution which Ron always strives hard to do. It was a pleasure to work with Ron, a great guy to have on your team!

– Karen Shotliff Innovation, Change & Creativity

Putting Experience To Work

With a thorough understanding of the ‘systems’ sales cycle and a tenacity and energy level that is infectious Ron excels in the commercial world. From lead generation to contract closure Ron’s sales expertise is evident at every step. A keen collaborator he is always willing to share his expertise with likeminded enthusiasts.

-Ian Smith· Chief  Marketer

Intuitive Leaps

Most remarkable was Ron’s ability to swiftly become a subject matter expert in this new milieu. Ron is a smart, intuitive salesperson and a valuable asset to any team he’s part of.

-Tim Dockery Vice President for Advancement at Ave Maria University

WE’VE DONE SOMETHING LIKE THIS BEFORE

MINI-CASE STUDIES ⇒  ⇒

»  Broad Knowledge. The Fractional CMO Group has served as a realiable contributor to teams serving a variety of vertical markets.

»  Intuitie Leaps. We are very good at synthesizing the features of  emerging innovations into benefits described in the buyer’s language.

»  New Product Know-How. We’ve quarterbacked the launch of interactive video platforms, realtime interactive consumer engagement systems, social media management and collaborative networks.

»  Fresh Eyes. With a keen eye for troubleshooting, we have helped organizations embrace a transition. Together we embrace revenue producing pivots.

Every engagement pays for itself.

Enterprise Platform Global Rollout

Enterprise Platform Global Rollout

COGNISTREAMER Enterprise Platform to improve new product pipelines. Beginning in 2010 Fortune 500 companies embraced Idea Management Technology, (collaborative social networking designed to identify the best ideas). Fractional CMO Group worked closely with Belgian based CogniStreamer.

Highlights:

Sold initial beachhead clients

Managed analyst relations; inspiring the Forrester review of idea management platforms, placing CogniStreamer in the Leader quadrant. 

Earned the Trust of leaders in the Innovation space, by building a community of buyers, speaking their language in informative content, including webinars, explainer videos, e-books, pitch decks and hundreds of blog posts.

Leading the 1000-strong LinkedIn Idea Management Group

Co-authored a business graduate school textbook on innovation and ideation.

Message Pivot

3RADICAL With a charter to drive US market expansion, in 2016, Fractional CMO Group guided the introduction & launch of this engagement platform. This UK-based team offered an emerging digital marketing platform, boasting it was the premier “Gamification” technology. However, US buyers thought gamification was “old hat”.

Thoroughly assessing the platform’s features, we reassessed the benefits marketers could realize. We quarterbacked the messaging pivot to address unique North American requirements. We modified the message of “Gamification” to “Interactive Engagement with Real-Time Monitoring”.

Incubator Pivot and Re-Brand

FINTANK Led the transformation from member model FinTech incubator to acknowledged industry expert and large event production sponsor. Fractional CMO Group created an iterative, scalable and portable revenue stream.

Global Interactive Video Platform Launch

MEDIAPLATFORM In 2004 we designed the global marketing strategy and led sales via a partner channel and direct sales teams. We managed the roll-out worldwide. This breakthrough tech was one of the first Live & On-Demand interactive enterprise video platforms.

Companies like AT&T, IBM, Halliburton and many others helped drive over achievement revenue

Pivot to Virtual Events

BNC had a proud tradition hosting monthly pitch events for over a decade. These meetings were held in the conference rooms of downtown Chicago law firms.

The pandemic nudged a decision to migrate to virtual meetings.

The investors’ invite list has grown from 800 to over 4000. These folks attend from all over the world.

Working closely with BNC has deeply enhanced Fractional CMO Group’s invesstor pitch coaching skills.

It’s Simple.

I’m Here To Help.

  • We provide marketing expertise to teams bringing a wide variety of new offerings to market.
  • Working with a slew of startups, we confidently claim our role as an emerging innovation subject matter expert.
  • With each client experience we bolster our knowledge of modern marketing techniques and vertical market insights.
  • We can help you identify the ideal markets, refine your message, and create your go-to-marketing plan.
  • Learning about your markets, we speak in your buyer’s language & enable them to appreciate your story.

We Like To Solve Puzzles!

How It Works

Schedule a Free 1:1

It’s Your Meeting.

It’s 30 Minutes.

You pick the subject matter.

i

Startup - Investor Matching

If you’re seeking capital, or if you’re poised to roll out your new offering, I’ll be wondering what the answers are to these questions:

  • Why should anyone listen to you?
  • Why should you achieve greatness?
  • Have you cured a problem?
  • Invented a better mousetrap?
  • Changed the way people do something?
  • What are you doing differently than everyone else? Different from your competitors?

Stage Gate: What's Next?

I’m happy to share my insights. 

We can talk about your next steps. 

Still Have Questions?